How It Works

Live on your site by this afternoon.

Pick a lead magnet tool, brand it and paste one snippet onto your website. From that point every visitor who completes it gets a personalised AI report, and you get qualified leads who have already told you what they need.

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The process

Five steps to set up your lead magnet.

One-time setup and then your tool runs itself on your website. Your visitors get value and you get a qualified lead.

01

Choose a tool from the vault.

Pick the lead magnet tool built for your industry.

You, once
02

Configure your branding and colours.

Match your site in minutes with your logo, fonts and brand style.

You, once
03

Embed it on your website.

Paste one code snippet onto your website and your website is ready to capture leads.

You, once
04

Visitors complete the tool experience.

A few short questions/actions, then your user receives value in an AI generated report.

Every visitor
05

Qualified leads are captured.

Their answers land in your inbox as qualified leads, with their full answers attached so you know exactly where they stand.

Every visitor
Setup

No coding, no developer, no wait.

Everything is self serve. Choose your colours, pick a Google Font, and style your embed to match your branding. A live preview shows exactly what your visitors will see as you change it, so nothing goes out off-brand.

  • Colour, font, logo and booking link in one screen
  • Live preview of the visitor experience as you edit
  • Change it any time without touching your website
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Embedding

One snippet, any website platform.

Copy a single snippet and paste it wherever you want the tool to appear. It works on WordPress, Wix, Squarespace, Webflow and hand built sites alike, and the whole journey stays on your own website.

WordPress Wix Squarespace Webflow Custom builds
embed snippet
<div data-bowervault="your-tool-4f2k9p"></div>
<script src="https://app.bowervault.co.uk/embed.js" async
  data-no-optimize="1" data-no-minify="1" data-cfasync="false"></script>
Your snippet is generated for you. Paste it once and it stays current. An illustrative example, not a real embed snippet - yours is generated from your own dashboard once your tool is live.
Lead capture

Value first, details second.

The visitor interacts with your tool, then gives their details to unlock the report. Because they have already told you their position, the lead that reaches you comes with their full answers attached rather than sitting in a queue of anonymous form fills.

  • Details requested only once the report is ready
  • Answers attached to every lead, not just a name
  • Lands in your inbox the moment they convert
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Optional extras

Add ons when you want them.

None of these are required to go live. Utilise them when you want to push your lead magnet further.

Branded promotional cards.

A branded card that carries your tool link, so the lead magnet travels with every introduction.

Done for you campaigns.

We write and schedule the nurture campaign for you if you would rather not touch it at all.

Coming soon

AI nurture emails.

A seven email follow up sequence written from the visitor's answers, regeneratable whenever you want a different angle. This feature is coming soon.

The payoff

What changes once it is live.

More qualified leads.

Researchers who would never fill in a contact form will answer a few questions for something genuinely useful in return.

Less reliance on contact forms.

Instead of one route that only catches the decided, you give the undecided a reason to raise their hand.

A professional branded experience.

The tool looks like yours, sits on your domain and returns a report a client would happily forward.

Give value to your audience.

By giving your audience something they will find genuinely useful, they are much more likely to engage with you, filling the top of your sales funnel up.

Get started

Get started today from just £29/mo.

Paid annually, no setup fee. Browse the vault or set your first tool up today. Monthly rolling payment options are also available.

All prices are exclusive of VAT.
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